If you could only see the furious passion and energy that the RtK committee is putting in now! With only one week left, the partnerships continue to come fast and furious. The program -- if we can call it that, it's different this year! -- is printing, our incredible caterer has finalized menus, and shipments of everything from press credentials to properly-colored curtains are all beginning to arrive. The list of amazing friends, CEOs and celebrities grows longer and longer ... and the tweets between Sir Richard, will.i.am, and Twitter co-founder Jack continue to fly. From our side of the world, it's a whirlwind of organized action, creating what will certainly be an evening to remember ... for a cause that matters.

Livestream will be broadcasting the event live -- a Virgin first -- at this link, beginning at 7:00pm on 16 November 2011 (Los Angeles/Pacific Coast Time). (We're still expecting to see you there in person, though!) The Virgin blog covers it here.

We're proud of the incredible musical talent that's performing: O.A.R., Pussycat Dolls, and DJ Chris Holmes (ashtar command) ... and a very, very special (technically not announceable) Grammy-winning singer. 

The Gilt Group and Charitybuzz.com have an incredible auction ongoing to support Rock the Kasbah ... if you've ever wanted to safari with Sir Richard Branson, this might be your chance.

Mobile Accord has even set up a text-to-donate campaign: Text message UNITE to 50555 and you will donate $10 to Virgin Unite from your phone (that, plus any data and messaging fees, will apply.)

Our partners have been truly incredible, and a small tribute to them has been posted here. We thank you all for using your business for good, and for helping create opportunity for youth in America and Morocco. Thank you!